THE MOST VIOLENT, THE MOST STYLISH, THE MOST UNFORGETTABLE! Marco Takes Indian Cinema by Storm!
Marco, the highly anticipated action thriller, has taken the box office by storm, shattering records and redefining the standards of Malayalam cinema.
Marco starring superstar Unni Mukundan and produced by Shareef Muhammed under the Cubes Entertainments banner, which is directed by Haneef Adeni
the film has amassed an impressive ₹10.8 crore at the worldwide box office on its first day, marking one of the highest opening records for a Malayalam film.
Critics have lauded the film for its gripping execution and Unni Mukundan’s magnetic presence. The film’s technical brilliance is evident, with music composed by Ravi Basrur, cinematography by Chandru Selvaraj, and edited by Shameer Muhammed brings together a stellar cast, including Unni Mukundan, Yukti Thareja, Siddique, Jagadish, Anson Paul, and Rahul Dev. The film’s violence-heavy narrative, combined with its unique style, is expected to leave a lasting impression not only in the Malayalam industry but also in the Hindi cinema market.
With Marco, the makers have successfully bridged regional cinema and pan-Indian appeal, setting a new benchmark for Malayalam films in the national arena. Marco is more than just a movie; it’s a cinematic experience poised to make a long-term impact on the box office and redefine the standards of action thrillers in Indian cinema.
Bankrolled by Cubes Entertainments, the gory action thriller is enjoying its best time at the box office. The movie took a banger start and posted a solid Rs 14 crore gross in its opening weekend. While most of the movies drop heavily after the weekend, it’s Marco which has refused to slow down even on the weekdays.
The movie recorded a phenomenal hold on its first Monday and collected Rs 4.15 crore. Interestingly, the movie has not gone under the Rs 4 crore mark till now and maintained a stronghold at the box office. The total gross collection of Marco is slightly under the Rs 20 crore mark in Kerala. While the movie is around the Rs 50crore mark globally after five days of its release.
The film’s success can be attributed to its unique marketing strategy, which deviated from the traditional methods followed in Malayalam cinema. Without releasing a trailer or conducting channel interviews, Marco earned the reputation of being the first Malayalam film to top IMDB’s Most Anticipated Indian Films. This feat was made possible by the innovative digital promotions and non-marketing programs handled by Obscura Entertainments, a private film promotion company in Kochi. Obscura entertainment team leads the promotion of Marco with digital PRO Rinsy and PRO Athira who played a crucial role in coordinating the marketing and promotional plans for Marco in five different languages. Their efforts paid off, as the film’s teaser and other marketing materials garnered widespread appreciation and significant views, along with positive comments online.
